B2B Technology
“Congratulations, team, for the unprecedented marketing and PR attention along the way. As you know, it’s rare that PR gets a call out for driving business results. Just shows the tremendous work and continued success we’ve had over the last few years.”
Chris Repetto
Senior Director
Intuit Corp.
The role of the CIO is undergoing dramatic and profound change. Today’s IT executives are leading high-performance organizations focused on using technology to drive business value — encouraging innovation, maximizing productivity and enhancing profitability. Consequently, the days of marketing technology products and services based on specs, cost and speed are gone. Reaching senior level IT decision makers with compelling, authentic rationales requires expertise in positioning technology as a solution for the business and effectively differentiating client products and services from their competitors’ offerings.
Since our founding nearly twenty years ago, Access has excelled at crafting articulate, easily understood storylines that tell the technology story to business in ways that resonate. We’ve worked with a broad array of companies, from storied brands with rich histories to Silicon Valley start-ups on their way to megawatt profiles, and from companies looking to redefine their go-to-market strategies, to challenger brands eager to upend entrenched market leaders. Here are some examples of our recent work.